The Diet of Those Who Live Longest, Japan Food in Okinawa

By Abi King | Japan

Feb 01

Highlights of Japan. Tastes and food here have soaked up plenty of influences over the centuries: flavours from mainland Japan, obviously, but geography and shifting alliances have also left a Chinese and Korean feel. - via @insidetravellab

Okinawa and The Diet of Those Who Live Longest, Japan

It’s January as I’m writing this, which means that diets and healthy eating are all the rage. Fresh from my travels in Okinawa, the stunning islands scattered through southwest Japan, I can’t help but think about the food I ate there.

Not because of its striking flavours and visual appeal, nor because I love food from around the world (well, OK, not just because of that.) I’m mulling over Okinawa’s cuisine as it’s often credited as the secret to a long and healthy life. (Abigail King)

“The Secret To A Long and Healthy Life”

The first time I heard that phrase, my throat was burning, my tear ducts flowing and a column of stringy seaweed quivered on the end of my chopsticks. This was seaweed as my five year old self had imagined it: not crispy with sugar and salt, not flat and wrapped around rice, but cold, wet and curiously reminiscent of rotting frogspawn.

Okinawa seaweed hanging from chopsticks in Japan

Okinawa: Seaweed

Shudder. I smiled politely at the waiter and saw the ploy for what it was: the Okinawan version of “eat your carrots so you can see in the dark,” a nonsense used by parents across the UK to make children eat their greens.

Yet Okinawa does have the weight of statistics behind its claims. Islanders hold the world record when it comes to longevity, with a higher percentage of centenarians than anywhere else. And it’s not just living longer, it’s living better. Not just a matter of chalking up the years but of whisking quality along for the ride as well.

Yet the combination of quality of life and daily vinegar seaweed seemed, ahem, difficult to swallow.

As it turned out, though, it wasn’t long before I heard those words again.

“It’s the secret to a long and healthy life.”

This time, I braced myself, but I needn’t have worried. Bubblegum-coloured ice cream waited in neat spheres on top of cones.

“The purple potato is the local specialty,” said Kuki, in a scene plucked from Alice in Wonderland. “If you eat it, you will have a long and healthy life.”

As a journalist, I’m compelled to do research, so I reached for the ice cream. Sweet, yes, but granular and almost earthy. A shot of synthetic parma violets mixed in with creamy goodness. I was getting into the swing of food in Okinawa.

Tastes here have soaked up plenty of influences over the centuries: flavours from mainland Japan, obviously, but geography and shifting alliances have also left a Chinese and Korean feel, while the lashings of sunshine provide pineapple and papaya. Then there’s the local input, the Ryukyu traditions.

Okinawan Ice Cream

Okinawan Ice Cream

There’s Gōya, a kind of bobbly cucumber called “bitter melon” that’s famous enough to appear on Hello Kitty charms; kamaboko, a starchy, chewy fish cake; piyashi, a local pepper and pork. Plenty of plenty of pork.

In fact, compared to mainland Japan, fish and seafood seemed out of fashion. Despite the watery surroundings, Okinawa is all about the pig: head, trotters, blood and intestines, all served in tiny pieces with flawless presentation.

It’s one of my favourite things about eating in Japan, where meals look almost like jewellery boxes. Yet there was one Okinawan specialty that a more rough and ready appearance.

“Lift the axe in the air,” said the shopkeeper. “And then ‘boom!’”

Okinawa Soba - Juicy Pork

Okinawa Soba – Juicy Pork

I did as I was told, thudding the blade into the toffee-coloured blocks of unrefined sugar. They crumbled apart and I tried a piece, tasting strong malt and sticky syrup.

“Brown sugar is a specialty in Okinawa,” said Kuki, leaning over to translate the shopkeeper’s mumbled words.

From the glint in his eye, I had an idea about what was coming. I’ve a feeling, just a hunch, that sugar is the secret to a long and healthy life.

Starfruit in Okinawa, Japan, wrapped in white mesh and for sale in a market. (Abigail King)


Bitter melon (goya) tempura made from plastic to serve as an example of what to expect outside a restaurant in Okinawa, Japan. Goya is a regional delicacy in Okinawa. (Abigail King)

Goya in Salads, Tempura and Beyond

Purple Potato Ice Cream in Okinawa - the Secret to a long and healthy life


Disclosure: I travelled to Okinawa as a guest of the JNTO. All opinions about the food and the place are my own. As you might guess from the seaweed part…

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